Diet trends affect F&B companies, but understanding the root causes and needs for the shift is an opportunity for any company targeting a specific demographic. And in the case of wellness and Gen X and millennials, who grew up proactive…
In today’s relentlessly connected world, one thing unites us across regions, demographics, and devices: we’re stressed. The constant hum of modern life—notifications, demands, decision overload—has consumers craving one thing above all…
In February, 2025, prominent North American consumer goods companies met at the Consumer Analyst Group NY conference (CAGNY). This presentation explores how some of the best-in-class companies are responding to evolving consumer…