· Category research
Blush Trends 2026: Powder, Anti-Blush & Layering
US blush trends in 2026, from powder and muted anti-blush shades to cream-and-powder layering. Original search, social and Amazon research for beauty brands.
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Beauty Trends & Consumer Research
Research on beauty routines, product formats and the needs behind them, from blush and teen skin care to peptides and the effects of GLP-1 use.
How are beauty routines and product expectations changing?
Start with the blush research for format and technique shifts, then compare skin care and peptide interest. These studies distinguish consumer attention from evidence of product efficacy.
Research and analysis by Hamutal (Tula) Schieber, founder of Schieber Research and author of The Joy Dividend.
· Category research
Peptide Trends 2026: Search, Skin Care & GLP-1
US peptide trends in 2026 across consumer searches, skin care, GLP-1 and injectable interest. Read the research preview or buy the full $1,250 report.
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Teen Skincare Trends and The Stress-Free Opportunity
Skincare brands have captivated teens and tweens with their packaging, applications, and social media content, and Gen Z and Gen Alpha are becoming skincare afficionados, able to dive into efficacy and ingredients. In fact, market…
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Beyond the Plate: How GLP-1s Are Reshaping Beauty, Fitness, Travel and the Wardrobe
The most important GLP-1 story may not be what people stop eating. It may be what happens after the body changes.
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Sephora's Online Store Is Calm. That's the Problem.
Most brands measure what their customers did. Repeat purchase, basket size, conversion, NPS.
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Advent Calendar Trends, Nov. 2021
Advent Calendars, or: 25 opportunities to engage and delight Trending Advent Calendars, Nov. 2021 from Hamutal Schieber Traditionally, an Advent Calendar helps count down the 25 days until Christmas, usually with a small item or…
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Personalization in Personal Care: It's Right There in the Name
The requirement for personalization is huge, and personal care companies are among the first in FMCGto take note. For about 5 years, ever since direct to consumer e-commerce became wide-spread in the US (and long before that in China),…
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The Day After COVID-19: Consumer and Marketing Trends
Hamutal Schieber, CEO of Schieber Research, held a webinar on mega-trends, micro-trends, disruption and changes in consumer behavior and marketing strategy following the Coronavirus pandemic. The webinar recording is available here: The…
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Got CBD? The Rising Star in Functional Food, Beauty, Supplements
Our recent post on Consumer Health and Wellness Trends mentioned the rising interest in CBD by consumers. Beyond the inherent on-trend characteristics of CBD – it is Plant-based, keto-friendly, anti-inflammatory, naturally full of…
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Unilever: Direct to Consumer Goes Beyond Dollar Shave Club
For Unilever, DSC is the face of D2C. But here are 3 other concepts you might not know about, that the company plans to leverage in 2018, in an attempt to win a larger share of the fast growing toiletries and personal care e-commerce…
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The Role of Brick & Mortar in Omni-Channel Retailing
Brick and mortar plays a significant part in the omni-channel world. Stores, no longer the only way to buy and receive products, transform into a hub, an experimentation and exploration space. Leveraging physical presence is a strength…
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10 Trends FMCGs Should Address in 2018
These are the leading consumer and NPD trends to expect in 2018 in food, beverage, beauty, and household goods, based on Schieber Research’s competitive intelligence and research methodology.
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L'Oréal's Latest Beauty Secret: It's Acting Like A Tech Company
מי שקרא את המצגת שלנו על חדשנות דיגיטלית במוצרי צריכה אולי זוכר את ההמלצות הברורות: ״לאמץ טכנולוגיה; לחשוב כמו סטארט אפ״. הנה אחת הדוגמאות להצלחה כזו http://ift.tt/20oZw2N [green_message]Source: http://ift.tt/20oZw2N [/green_message]…
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